Discover the wealth of the AND1 Founders in 2022 after a Netflix documentary about their former company became the talk of the town. When you consider the most well-known brands of today’s sports gear producers, Nike, Adidas, Reebok, and New Balance come to mind. Given that they enjoy the exposure and brand awareness that most companies can only dream of, it makes sense why those four manufacturers are regarded as the industry standard for shoes.
These four businesses weren’t always the biggest and only players in the shoe business, though. For years, one of their main competitors was a young company by the name of AND1. Everyone was interested in it, from little children to seasoned basketball players: In 2022, the brand hasn’t entirely disappeared, but it’s clear that it’s no longer what it once was.
The story of the firm, as depicted in the new Netflix documentary “Untold: The Rise and Fall of AND1,” has recently made headlines again. People also want to know how much money the company is worth, and research indicates that it is worth roughly $140 million. This documentary has generated a lot of buzzes online since its publication. There is a lot of chatter about it, and a lot of people are interested in learning more about its creators. Let’s learn more about them, then:
Creators of AND1
According to their official website, Jay Coen Gilbert, Seth Berger, and Tom Austin founded AND1 as a graduate school project in the summer of 1993 in Philadelphia. They were hawking t-shirts at the time from the trunk of their cars.
The company’s well-known “trash talk” slogan t-shirts, which included words from typical street basketball language emblazoned on the front, helped it become successful right away. But in 2005, twelve years after its founding, the three founders decided to cash out and sell AND1. Currently, basketball legend Kevin Garnett serves as the company’s creative director and global spokesperson. Let’s learn more about its founders now:
1. Jay Coen Gilbert
Jay Coen Gilbert is the founder of B Lab, the nonprofit organization that promotes the global B Corporation movement, and the executive co-chair of Imperative 21, which seeks to “transform the operating system, culture, and practice of business,” according to The Aspen Institute. In addition, Jay has received the Skoll Award for Social Entrepreneurship and the McNulty Prize from the Aspen Institute.
2. Seth Berger
BillyPenn claims that Seth Berger decided to spend more time with his family after gaining money on the sale of AND1. But around ten years later, he launched Living Simple, another company. Seth and Joshua Harris, a point guard for the New York City point, worked together to create a line of wallet-shaped phone cases.
In addition to having custody of five brothers from overseas who are currently living with the family, he and his wife Christelle attended college together. The couple also has three boys. He has a $3 million net worth.
3. Tom Austin
Tom Austin’s current personal life is unknown, but we can learn more about his business life by visiting LinkedIn. Tom is currently the CEO and co-founder of Masterchats, a company that specializes in “personal, adaptive coaching” offered by “a digital counterpart of their favorite thought leader” and chosen by users. Additionally, he writes articles on LinkedIn.