The most technologically advanced Pro lineup ever, including the Dynamic Island and the Always-On display, was unveiled by Apple today with the release of the iPhone 14 Pro and iPhone 14 Pro Max. The iPhone 14 Pro introduces a new class of pro camera systems with the first-ever 48MP Main camera on an iPhone featuring a quad-pixel sensor and Photonic Engine. This improved image pipeline significantly enhances low-light photos and is powered by A16 Bionic, the fastest chip ever in a smartphone.
With features like Emergency SOS via satellite and Crash Detection, iPhone has become even more indispensable for routine tasks, creative endeavors, and emergencies. Deep purple, silver, gold, and space black are the four gorgeous new finishes offered for the iPhone 14 Pro and iPhone 14 Pro Max. Pre-orders open on Friday, September 9, and the product will be available on Friday, September 16. “Our customers depend on their iPhone daily, and we’re delivering more advancements with iPhone 14 Pro and iPhone 14 Pro Max than any other iPhone,” Apple said.
According to Greg Joswiak, senior vice president of worldwide marketing at Apple, “iPhone 14 Pro introduces a camera system that empowers every user, from the casual user to the professional, to take their best photos and videos, as well as cutting-edge new technologies like the Always-On display and the Dynamic Island, which offers new interactions for notifications and activities. “Revolutionary safety features give users even greater security and assist when they most need it. This is the best iPhone yet, thanks to the incredibly effective and powerful A16 Bionic chip and all-day battery life.
The Most Modern Smartphone Display and a Stunning Design
The gorgeous surgical-grade stainless steel and textured matte glass design on the iPhone 14 Pro and iPhone 14 Pro Max comes in four beautiful colors. Both models, which come in 6.1-inch and 6.7-inch sizes1, feature a new Super Retina XDR display with ProMotion that, thanks to a new 1Hz refresh rate and several power-saving technologies, offers the Always-On display for the first time on an iPhone.
The time, widgets, and Live Activities are readily available, making the new Lock Screen even more helpful. The cutting-edge display also offers the highest outdoor peak brightness in a smartphone, up to 2000 nits, which is twice as bright as the iPhone 13 Pro, and the same peak HDR brightness level as Pro Display XDR.
The Ceramic Shield front cover on the iPhone 14 Pro and iPhone 14 Pro Max, which is more demanding than any smartphone glass, also maintains the devices’ industry-leading durability features. They are protected from everyday spills and accidents with water and dust resistance.
An Interactive User Experience with Dynamic Island
With a design that blurs the line between hardware and software and adapts in real-time to show important alerts, notifications, and activities, The Dynamic Island opens up new ways to interact with iPhone. The TrueDepth camera has been modified to occupy less screen space since the introduction of Dynamic Island. The Dynamic Island keeps the screen in an active state without interfering with content so that users can access controls with just a tap and hold. The Dynamic Island in iOS 16 can be used by third-party apps that offer information like sports scores and ride-sharing with Live Activities while keeping running background activities like Maps, Music, or a timer visible and interactive.
New Type of Professional Camera System
Every user, whether amateur or professional, can take the best pictures and videos thanks to the pro camera system on the iPhone 14 Pro and iPhone 14 Pro Max, which pushes the limits of what is possible in a smartphone.
With Photonic Engine, the iPhone 14 Pro advances computational photography even further. It significantly improves mid- to low-light photo performance across all cameras, up to 2x on the Main camera, up to 3x on the Ultra Wide camera, 2x on the Telephoto camera, and up to 2x on the TrueDepth camera. By utilizing Deep Fusion earlier in the imaging process, Photonic Engine can deliver extraordinary detail, preserve subtle textures, improve color, and maintain more information in a photograph.
The Pro lineup includes a brand-new 48MP Main camera for the first time with a quad-pixel sensor that adjusts to the image being captured and second-generation sensor-shift optical image stabilization. The quad-pixel sensor, which combines every four pixels into one large quad pixel equivalent to 2.44 m for most photos, produces incredible low-light capture while keeping photo size at a useful 12MP. In addition, the quad-pixel sensor allows for a 2x Telephoto option, which uses the middle 12 megapixels of the sensor to produce 4K videos and full-resolution photos without using digital zoom.
Features like Portrait mode provide optical quality at a well-known focal length. ProRAW workflows benefit from the quad-pixel sensor’s optimization for detail. Additionally, iPhone now shoots ProRAW at 48MP with unprecedented detail thanks to a new machine learning model created especially for the quad-pixel sensor, opening up new creative workflows for professional users.
Additional improvements and features for pro camera systems include:
- A new 12MP Ultra Wide camera with 1.4 m pixels improves already powerful macro photography capabilities by producing sharper, more detailed images.
- A more advanced telephoto lens with a 3x optical zoom.
- A new front TrueDepth camera with an f/1.9 aperture improves photo and video quality in low light. It can focus even more quickly in low light and take group photos from a greater distance by utilizing autofocus for the first time.
- A completely redesigned new Adaptive True Tone flash that uses nine LEDs in a grid whose pattern changes depending on the selected focal length.
- Robust computational photography features like Night mode, Smart HDR 4, Portrait mode with Portrait Lighting, Night mode Portrait photos, and Photographic Styles to customize the appearance of each image.
- A new action mode produces incredibly smooth-looking video and compensates for solid shakes, motion, and vibrations, even when the action is being recorded.
- Cinematic mode is now accessible in 4K at 30 and 24 frames per second.
- Professional video workflows, such as ProRes3 and full Dolby Vision HDR.
- Emergency SOS and Crash Detection via Satellite
The entire iPhone 14 lineup debuts ground-breaking safety features that can deliver assistance in an emergency when it matters the most. With a new high dynamic range gyroscope and dual-core accelerometer that can detect G-force measurements of up to 256Gs, Crash Detection on the iPhone can now identify a severe auto accident and automatically contact emergency services when a user is unconscious or unable to reach their iPhone.
These capabilities expand upon already-existing features like the barometer, which can now detect changes in cabin pressure, and the GPS, which provides additional input for speed changes. And the microphone can identify loud noises typical of severe auto accidents. Even greater accuracy is provided by sophisticated motion algorithms created by Apple that were honed using more than a million hours of driving and crash record data.
When used with Apple Watch, Crash Detection seamlessly takes advantage of each device’s unique strength to get users’ help quickly. When a severe crash is detected, the emergency services call interface will appear on Apple Watch because it is most likely closer to the user. If iPhone is in range of the best connection, it will be placed on The Callthrough iPhone.
A new feature of the iPhone 14 lineup is Emergency SOS via satellite, which combines specialized parts tightly integrated with software to enable antennas to connect directly to a satellite, enabling messaging with emergency services when cellular or Wi-Fi coverage is unavailable. Sending a message through a satellite can take minutes because they are moving targets with low bandwidth. With Emergency SOS via satellite, iPhone front-loads a few crucial questions to evaluate the user’s situation and instructs them on how to point their phone to connect to a satellite because every second counts.
The initial survey and subsequent messages are then forwarded to support offices staffed by Apple-trained professionals who can make support calls on the user’s behalf. When there is no cellular or Wi-Fi connection, this ground-breaking technology also enables users to manually share their location with Find My over satellite, giving them peace of mind while hiking or camping off the grid. In November, users in the US and Canada can access Emergency SOS via satellite, and the service will be free for two years.
The fastest smartphone chip is the A16 Bionic.
Generations in advance of the competition, the A16 Bionic chip in the iPhone 14 Pro and iPhone 14 Pro Max unlocks unmatched experiences like the Dynamic Island, powers all-day battery life 7, and offers impressive computational photography capabilities. The new 6-core CPU, which has two high-performance cores and four high-efficiency cores, is up to 40% faster than the competition and can easily handle demanding workloads.
A16 Bionic has a new 16-core Neural Engine that can perform nearly 17 trillion operations per second and an accelerated 5-core GPU with 50% more memory bandwidth, making it ideal for graphics-intensive games and apps. The chip uses Apple’s best-in-class fusion architecture to combine efficiency and performance, delivering more performance with less power than the competition.
A16 Bionic, essential to the pro camera system, powers incredible computational photography features. The new camera hardware is supported by the seamless collaboration of the CPU, GPU, Neural Engine, and image signal processor, which can process up to 4 trillion operations per picture.
5G and strong cellular capabilities
To help users stay in touch, share content, and enjoy it, iPhone offers users incredibly fast download and upload speeds, better streaming, and real-time connectivity with 5G. 8 With expanded support for standalone networks, 5G support for the iPhone is now available from more than 250 carrier partners in more than 70 markets worldwide.
A more secure alternative to a physical SIM card, eSIM enables users to connect to or transfer their existing plans digitally and supports multiple cellular plans on a single device. For US models, the SIM tray is removed on the iPhone 14 Pro and iPhone 14 Pro Max, making it simpler and faster for users to set up their devices.
All iPhone Users Can Use Apple Fitness+.
For the first time, Apple Fitness+ will be accessible to all iPhone users in the 21 countries it is offered in later this fall, even if they don’t own an Apple Watch. The complete service, which includes more than 3,000 studio-style workouts and meditations led by a diverse and inclusive team of trainers, will be available to iPhone users.
Users of Fitness+ will see trainer instructions and interval timing onscreen and will track progress on their Move ring using estimated calories burned. Users can stay motivated to close their Move ring with the help of awards, activity sharing, and other features in the middle tab of the Fitness+ app, which will be fully integrated with the Fitness app coming with iOS 16. After signing up, users can access Fitness+ on their iPhone, iPad, and Apple TV with just an iPhone.
comprising iOS 16
The new communication, sharing, and intelligence features in iOS 16 change how users interact with their iPhones and are intended to make the most of the unique capabilities of the iPhone 14 Pro. With a multilayered effect that skillfully positions photo subjects in front of the time and newly designed widgets that offer information at a glance, the Lock Screen is more personalized, lovely, and practical than ever.
The wallpaper gallery provides a variety of options for Lock Screen inspiration, such as Apple collections, a Weather wallpaper that allows users to view current weather conditions as they change throughout the day, an Astronomy wallpaper that displays images of the Earth, moon, and solar system, among many other options. Users can now edit or recall recently sent messages using Messages, and they can mark conversations as unread to return to them at a later time.
9 Sharing a collection of images with family is now even more straightforward, thanks to iCloud Shared Photo Library. 10 In addition, Visual Look Up adds a new feature that enables users to tap and hold on an image’s subject to lift it out of the background and place it in apps like Messages, giving Live Text more power by enabling it to recognize Text in the video, quickly convert currencies, translate Text, and more. Live Text also gains the ability to acknowledge Text in videos. 11
- The iOS 16 Lock Screen has been redesigned.
- In iOS 16, Live Text is displayed.
- In iOS 16, Visual Look Up is shown.
- The Environment and the iPhone
All magnets, including those used in MagSafe, in the iPhone 14 Pro and iPhone 14 Pro Max are made of 100 percent recycled rare earth elements, and the Taptic Engine is made of 100 percent recycled tungsten. Both models also use 100 percent recycled tin and gold in the plating of numerous printed circuit boards and the wire of all cameras, as well as 100 percent recycled container in the solder of multiple printed circuit boards. Apple is getting closer to eliminating plastic from all packaging by 2025 thanks to fiber-based packaging, which does not use an outer plastic wrap.
Apple already has carbon-neutral operations on a global scale, and by 2030, it wants to have an utterly carbon-neutral manufacturing supply chain and product life cycles. Every Apple product will have a net-zero climate impact, from component manufacturing to assembly, transport, customer use, recycling, and material recovery.
