ZinePak is a custom publishing company that makes unique, limited-edition products and collectibles for big fans, especially of musicians like Taylor Swift, Katy Perry, and KISS. Some of the things in the packages are CDs, movies, and trading cards. Kim Kaupe and Brittany Hodak started the company together. They met at a marketing firm in New York City where they both worked.
Hodak, who used to work as a college representative for Warner Music Group and had a background in music, came up with the idea for ZinePak in 2004. She thought that people would be more likely to buy physical music if there were more interesting options besides regular CDs.
Even though Warner didn’t take Hodak seriously, he met Kaupe, and the two of them started ZinePak in January 2011. Since then, the company has grown into a business that makes over $25 million in sales and is worth many millions of dollars. They work with customers to make custom content and extras for each package. These can be made as retail items or promotional items for certain events, and digital ZinePak are also available.
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Zinepak Shark Tank Pitch
Kim and Brittany, the founders of Zinepak, went on Shark Tank to ask for money. They were willing to give up a 10% share of their company, which was worth $7.25 million, in exchange for $725,000. Since they had already made $30 million in sales in the music industry, their goal was to grow their business into other areas. Kevin offered $725,000 for a 35% stake, but the founders turned him down and decided to look for another partner.
Mark stopped investing because the market for physical music was going down. Daymond made a counteroffer of $725,000 for a 30% share, and Lori and Robert also made a counteroffer of $725,000 for a 20% share. Kevin finally lowered his offer to 30%, and the company’s founders responded by offering $725,000 for a 14% stake. Daymond’s offer went up to 20%, and Lori and Robert made a counteroffer of $725,000 for a 17.5% stake. The founders accepted this offer.
What Happened to Zinepak After Their Shark Tank Pitch?
When Zinepak made its appearance on the television programme Shark Tank in 2012, it attracted financial offers from Lori and Robert but the deal ultimately fell through. Zinepak later changed its name to The Superfan Company and then Bright Ideas Only.
But the company did better after the show because it got more attention. As of 2020, the company had to change its name because it was infringing on someone else’s trademark. However, it is still in business and makes $5 million a year. Sarah Hodak, who helped start Zinepak and was one of its co-founders, sold her share of the company in 2018 so she could focus on speaking and consulting.
What is Zinepak’s Net Worth?
Kim and Brittany appeared on Shark Tank season 6 episode 26. They were offered $725,000 for a 10% share of their company, which put the company’s value at $7.25 million. But in the end, they decided to take Robert and Lori’s offer of $725,000 for 17.5% of the company. This brought the company’s value to $4.1 million. But it’s important to remember that the company has grown since then, so the valuation would be higher now.
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