Scooter Braun is a name that resonates in the music industry. Best known as Justin Bieber’s manager, he’s the powerhouse behind Big Machine Records Label. But his journey and controversies, especially with Taylor Swift, have kept him in the headlines.
Who is Scooter Braun?
Born Scott Samuel Braun on June 18, 1981, in New York City, Braun began his career organizing sought-after parties at Emory University. His early association with Jermaine Dupri’s So So Def Records saw him rise to the executive director of marketing position while still in college.
His business acumen was evident when he brokered a $12 million promotional deal between Ludacris and Pontiac. But a chance discovery of a young Justin Bieber on YouTube changed his life. Recognizing Bieber’s talent, Braun persuaded Justin’s mother to relocate to the U.S., paving the way for Bieber’s global stardom.
Controversies and Headlines
In 2019, Braun’s acquisition of Big Machine Records, which included Taylor Swift’s first six albums, stirred the pot. Swift’s public disapproval, comparing the deal to “manipulative and bullying behavior,” drew significant attention.
How Taylor Swift has increased her royalties to £6.7million after feud with Scooter Braun led her to re-record earlier albums https://t.co/vsd9wBYa5B pic.twitter.com/HZJM5e40h9
— Daily Mail U.K. (@DailyMailUK) August 14, 2023
The saga continued when Braun sold Swift‘s catalog to Shamrock Capital in 2020. Swift had the opportunity to own equity in her catalog but declined due to terms she found unfavorable.
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A Glimpse into Braun’s Success
Scooter Braun Net Worth 2023: Scooter Braun boasts a net worth of $500 million. His discovery of Justin Bieber in 2006 on YouTube played a significant role in his rise to fame. From managing college parties to guiding global pop sensations, Braun’s journey is inspiring.
With a net worth of $500 million, Braun remains a force to reckon with in the music industry. His association with A-listers like Ariana Grande, Demi Lovato, and Justin Bieber speaks volumes about his influence.
Justin Bieber & Scooter Braun Management Deal Will Continue, Sources Confirmhttps://t.co/B5k8FFd0ps pic.twitter.com/9dVh7cRfWo
— Papers Planes (@papersplanes_) August 19, 2023
Personal Life and Settlement
Braun tied the knot with philanthropist Yael Cohen in 2014. The couple, who share three children, parted ways in 2021. Their divorce settlement in 2022 saw Yael receiving a $20 million payment, $60,000 monthly child support, and retaining their Brentwood compound, among other assets. On the other hand, Braun kept his Brentwood mansion, a private jet, and an art collection worth over $100 million.
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