It’s difficult to believe, but Instagram has been around for 11 years. Everything has changed since then. The software has evolved into a lot more than a photo-sharing platform. The company is re-evolving after a major logo change in 2016. Instagram stated today that it was giving its brand “new vigor” by giving it a visual upgrade. To make the Instagram logo more alive, new moving components were added.
“Our new system is designed to encourage continual innovation in order to help us build more immersive and inclusive experiences for our community,” Instagram stated. The controversial gradient logo from 2016 has been updated. The logo has been updated to include vibrant hues that “feel lighted and alive.”
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This change was made to “mark moments of discovery,” according to Instagram. In different languages, Instagram Sans is available. The brand launched a new typeface to go along with its revamped logo. Instagram Sans is a typeface used on the social media platform Instagram. The new typeface will be utilized throughout the company’s brand as well as in other media formats such as advertisements. “With our heritage in mind, the new typeface combines numerous global scripts,” according to the company.
Instagram is testing new font options for Stories with a small group of users pic.twitter.com/GJXIZBQb56
— Matt Navarra (@MattNavarra) April 30, 2020
The font will also be included in the app, allowing users to share their work in Stories and Reels. Instagram Sans is a typeface that may be used in a variety of languages, not simply English. The graphic above shows several usage examples for the font. This isn’t much of an improvement in terms of usefulness.
This, on the other hand, will be huge for individuals who enjoy seeing little changes along the route. Of course, Instagram has made several significant changes in the last month, including improved DM functionality, product tagging for US users, and fundraising in Reels. This is only a sampling of recent modifications; there are many more on the way.
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